About Overview Campaign Reports

Overview Campaign reports are based on the messages that have been sent and are a way for you to see how successful your mailings are. These reports give you complete statistical information on every message you send, including the number of emails opened, the clickthru rates for each message, and the user profile of each member who was sent an email.

Viewing Your Overview Campaign Reports

In the EmailLabs interface, in the left navigation bar, click Campaign Reports.

Creating an Overview Campaign Report

1. Click Build New Report.
2. In the boxes to the right of Messages Sent Between, type in the beginning and end dates for the report. You can also click the calendar buttons and choose a date.

3. To segment the report, click the Segment box and select a segment.
4. To restrict the report to a category, click the Category box and select a category.
5. To include trigger messages in the report, select the Show Trigger Messages check-box.
6. In the Date column, select the check-boxes for the messages you want to include. You can select all messages, or deselect them, by clicking those commands.

7. Click SAVE & NEXT.
8. In the Report Name box, type a name for the report.
9. To receive the report more than once, click the Build Report box and select the desired frequency.

10. If you chose Once as the frequency, you can click the boxes next to Date and choose a new date.
11. Click the Time box and select a time.
12. To include the most recent message every time a report is generated, select Extend End Date?.
13. To change the email address the report is sent to, edit the address in the Notify box.
14. Click SAVE & FINISH. The report is listed in the Saved Reports section along with its status and schedule time.

When the report is generated, you will receive an email giving you partial results and requesting you to log in to your account.

Viewing Your Report

1. On the Campaign Reports page, click the Results command for the desired report.

2. To view the message, click the View Message button.

3. To download the results, click the here command in the sentence below:

Creating an Instant Clickthru Breakdown Report

1. On the Campaign Reports page under Instant Clickthru Breakdown Report, in the boxes to the right of Messages Sent Between, type in the beginning and end dates for the report. You can also click the calendar buttons and choose a date.
2. To segment the report, click the Segment box and select a segment.
3. To restrict the report to a category, click the Category box and select a category.
4. To include trigger messages in the report, select the Show Trigger Messages check-box.
5. In the Date column, select the check-boxes for the messages you want to include. You can select all messages, or deselect them, by clicking those commands.