Working with Segments

A Segment is a subset of contacts in a list. Segments help you target your message to a specific recipient group.

To use a segment, you need to perform the following steps:

  1. Create the segment.
  2. Add one or more conditions.
  3. Generate the segment.

Before You Begin

If you are not familiar with segments, you should read Segments Overview topic, which describes the concepts you must know before creating segments.

Working with Segments

Use the Segments page to view, create, generate and edit segments for a list.

For more information, see Segment examples.