Using Aurea Campaign Manager for Salesforce.com

Aurea Campaign Manager for Salesforce.com provides a seamless connection between Salesforce.com and the Aurea Campaign Manager Email marketing platform.

The two-way integration enables marketers to execute their email campaigns using real-time data from their Salesforce.com database. Because all the data (contact and lead) reside in one place of reference (Salesforce.com), you see how your customers interact with your business and act on that customer information in a single system.

The Aurea Campaign Manager for Salesforce.com integration allows Salesforce.com users to leverage the features of Aurea Campaign Manager from within Salesforce.com.

Aurea Campaign Manager is a fully featured email-marketing platform with tracking and reporting capabilities that go beyond what Salesforce.com offers. Using the Aurea Campaign Manager for Salesforce.com integration, you can:

• manage your contacts and leads in Salesforce.com and seamlessly leverage Aurea Campaign Manager’s superior email-sending capacity.
• leverage campaign results from within Salesforce.com.
• create your reporting from a single system (Salesforce.com).