Insert clause interest tab

One or more clauses define the terms for the creation of the segment. Each clause is true or false for a member, and can be connected to other clauses by using the AND, OR, NOT, or parentheses.

Insert clause interest tab UI

The table below explains the options available in Insert clause interest tab:

Field Name Description
Member showed

This is used to select the option you want from the drop-down menu

This much

This is used to enter a numeric value for the type of interest selected. Interest points and interest stages are arbitrary values that are determined by the list administrator. Still, interest events are the total number of interest, including purchase events, which usually are page visits. Therefore a member who visited a total of 5 pages with Interest Tags or Purchase Tags has five interest events

Of this type of interest

This is used to select the type of interest for the clause. The list administrator predetermines these settings and the numeric values associated with them

Before this date (optional)

This is used to enter the date in YYYY-MM-DD or YYYY-MM-DD HH:MM:SS format, or click the Calendar to select a date.

Note

If you do not enter a time, it defaults to YYYY-MM-DD 00:00:00, so implicitly, a time of midnight at the start of the entered date is included. This field can be used alone or in conjunction with In the previous X days (optional) field. This is an optional field because an Interest clause can be created by just selecting an action, an amount and type of interest, a page, and an associated mailing

In the previous X days (optional)

This is used to enter the number of days prior allowed for the interest level selected above

Note

This field can be used alone or in conjunction with the Before this date (optional) field. This is an optional field because an interest clause can be created by just selecting an action, an amount and type of interest, a page, and an associated mailing

On this page

This is used to select the page from the drop-down menu, referencing the page from which the member demonstrated some interest.

Note

An Interest Tag must be placed on this page, and something interest event must occur on this page for it to appear here. This is how the page is entered into the Aurea List Manager's database. For more information on Interest Tags, see Interest Tag

From this mailing

This is used to select the desired mailing to which this interest clause applies. For example:

Creating a clause that says Member showed equal to this much 50 (interest points)before this date 2003-08-25 in the previous X days 10 on this page any page from this mailing 08-20-03 Newsletter, creates a segment for all members who showed exactly 50 interest points from the August 20th, 2003 Newsletter mailing, between August 21st, 2003 and August 31st, 2003. This can be paired with one or more clauses by using AND, OR, NOT, or the parentheses