Insert clause interest tab
One or more clauses define the terms for the creation of the segment. Each clause is true or false for a
member, and can be connected to other clauses by using the AND
, OR
, NOT
, or parentheses.
The table below explains the options available in Insert clause interest tab:
Field Name | Description |
---|---|
Member showed |
This is used to select the option you want from the drop-down menu |
This much |
This is used to enter a numeric value for the type of interest selected. Interest
points and interest stages are arbitrary values that are determined by the list administrator. Still, interest
events are the total number of interest, including purchase events, which usually are page visits.
Therefore a member who visited a total of 5 pages with |
Of this type of interest |
This is used to select the type of interest for the clause. The list administrator predetermines these settings and the numeric values associated with them |
Before this date (optional) |
This is used to enter the date in Note If you do not enter a time, it defaults to |
In the previous X days (optional) |
This is used to enter the number of days prior allowed for the interest level selected above Note This field can be used alone or in conjunction with the Before this date (optional) field. This is an optional field because an interest clause can be created by just selecting an action, an amount and type of interest, a page, and an associated mailing |
On this page |
This is used to select the page from the drop-down menu, referencing the page from which the member demonstrated some interest. Note An |
From this mailing |
This is used to select the desired mailing to which this interest clause applies. For example: Creating a clause that says Member showed equal to this much 50 (interest points)before this date 2003-08-25 in the previous X days 10 on this page any page from
this mailing 08-20-03 Newsletter, creates a segment for all members who showed exactly
50 interest points from the August 20th, 2003 Newsletter mailing, between August 21st, 2003 and August
31st, 2003. This can be paired with one or more clauses by using |