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Using Aurea List Manager  >  Content  >  Creating content  >  Creating new content essentials

Creating new content essentials

You can view the New content essentials page by going to Content > Create New Content and click the Essentials tab.

The fields on the Essentials tab are required for all content you create. Generally, any message you send also has a text and/or HTML message as well. For a step-by-step guide to making content, see Creating a new content.

The table below shows the page settings in detail:

Field Options Description
Content Name This selects a name to identify your content. Message recipients do not see this name, so label the content in a way that helps you to identify it later in the Content main page
Description This describes your content. Message recipients do not see this description, so describe the content in a way that is going to help you to identify it later in the Content main page.
From:

This is the name and email address that should appear in the message's From: line. By default, your email address appears in this field.

Examples of valid values for this field:

bob@example.com 
Bob Smith <bob@example.com> 
bob@example.com (Bob Smith)
"Bob Smith" <bob@example.com>

To customize the message, select Insert Field to insert a mail merge field or an autoresponder address.
To:

This is the name and email address that should appear in the message's To: line. By default, the mail merge tag %%nameemail%% appears in this field, which is going to merge in each recipient's name and email address. If you want to have a name and email address, put the name in quotation marks, and the email address in angle brackets. Example:

"Jazz List" <jazztalk@lists.example.com>

To customize the message, select Insert Field to insert a mail merge field.

The To: field does not actually select the message's recipients. When building your mailing, you need to specify the segment or lists you want to send the message to.
Subject:

This is the text which that appears in the message's Subject: line. To customize the subject line for individual recipients, select Insert Field to insert a mail merge field.

For more information, see Saving and testing content.
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