Autoresponders
An autoresponder is an email address that always responds by sending a document to whoever sends an email to it.
For instance, set up a prices@yourcompany.com autoresponder that sends out price lists to anyone
who emails to it.
An autoresponder with information on how to unsubscribe or get in touch with someone at your organization is useful to have in the From: field of your content. Create an autoresponder by going to Utilities > Autoresponders > New Autoresponder, and select it here to have the address inserted into your message.