URL tab

This tab is only available when inserting a URL into an HTML message.

For more information, see How to insert URL in content

Find the table below showing features of the URL tab:

Field name Description
Destination URL

The URL you want recipients to be taken to when they click on the tracking URL. For example, if you're advertising a product, and like to track who goes to the page displaying that product, make the destination URL your website's URL for that product.

For example:

http://acme.example.com/products/anvils.html

Link to mailing

You can also include a link recipients can click to see the HTML message in a web browser. The tag %%url.mailing%% merges a unique link for each recipient, which, when clicked, takes the recipient to a fully merged version of the message. To insert this link, click on the Link to Mailing button.

(optional) URL report description

Describe your trackable URL. Message recipients do not see this description, so describe the URL in a way that helps you to identify it later in Reports.

For example:

anvil-ad

Note

Once you give a particular URL a description, that description is used as its URL Name in Reports from then on. Although you may give the same URL a different description when you insert it in the future, it is always going to be displayed in Reports with the original description. You cannot give the same URL different descriptions

(optional) URL report group

A name for a group of URLs. If you provide the same report group name for several different URLs, you can see the results of all of those URLs as part of a report group

For example:

anvils-top

The URL is formatted as follows:

%%track {http://acme.example.com/products/anvils.html} -name {anvil-ad} -group {anvils-top}%%